Beauty transcends time. There is a beauty that only those who wear them can understand.
Beauty transcends time.
There's a beauty known only to those who wear it.
Since I was 15, when I first encountered pocket watches, I've also been drawn to leather shoes.
At the time, I collected countless pairs of leather shoes, and on my days off, I even enjoyed the time I spent polishing them.
Recently, my lifestyle has changed, and I have fewer opportunities to wear leather shoes.
Even so, the values I acquired back then remain unchanged today.
In the world of leather shoes, there are prestigious brands like John Lobb and Berluti that are loved worldwide.
All of them make wonderful shoes.
Yet, the brand that particularly captivated me was Silvano Lattanzi.
It's certainly not a brand talked about solely for its recognition.
However, the moment you try on a pair, its value is conveyed not through words, but through sensation.
Flowing curves that cannot be conveyed in photographs.
An astonishingly beautiful shape, yet with a fit that envelops the foot.
It's hard to get tired even after walking for a long time, and yet it retains its elegant presence.
When I first wore them, I was moved, thinking, "Beauty and functionality can indeed coexist."
There are no flashy logos.
They are not shoes that everyone recognizes as luxury at first glance.
However, those who truly appreciate quality understand their value.
I feel that this philosophy is very similar to vintage Cartier.
Vintage Cartier, too, is not a watch that makes a strong statement on the wrist.
Curves meticulously thought out to the finest detail.
A natural fit.
And a design that doesn't fade, even after decades.
Its value cannot be fully conveyed through photographs alone.
It's something you only truly understand by wearing it and spending time with it.
Looking back, I wasn't just collecting leather shoes.
Nor was I just collecting pocket watches.
I believe I was drawn to the philosophy common to beautiful things.
Choosing universality over chasing trends.
Choosing quiet dignity over flashiness.
And choosing things whose value deepens the longer you associate with them.
That is my aesthetic, unchanged for over 20 years.
What Ante wishes to introduce is not just timepieces as products.
It is the philosophy of beauty that has been passed down through generations, transcending time.
Truly good things don't say much.
Their value is known only to those who wear them.
